and guiding light . . .
. . . opening doors to an infinite Rainbow
"Leading Change Award"
from Women in Communications
teacher, visionary, entrepreneur and a gift to thousands and thousands
of girls just begins to describe the accomplishments of Dr. Janese
Swanson who holds an Education Doctorate in Organization and Leadership.Her
dissertation, the Abstracts of Perceived Elements of Gender Preference
in Technology played by Elementary School Children, was a catalyst
for her business.
Janese founded the company Girl Tech in 1995 after discovering that
so many wonderful technology products were developed and marketed
solely for boys. Her doctoral research on children's play patterns
and use of technology revealed that 1)
girls are starting to shy away from technology, a factor that will
be detrimental to their future career opportunities; 2)
girls enjoy and will play with technology toys/software if they
are developed with girls' interests in mind, and 3)
an important timeline was to reach girls and help them become comfortable
with technology before they reach the confusing teenage years.
include Door Pass, voice recognition motion sensor monitor; Password
Journal, voice recognition locking journal; Frame Friend, talking
picture frame; Bug Em, radio transmitter; and Keepsafe Box, infrared
remote locking keepsake box.
In May 1998, having managed
every aspect of Girl Tech, Inc.from inception to maturity - and receiving
much acclaim on her journey - Dr.Swanson sold her company to Radica
Games for 6 million dollars.